Bridal Show Follow Up: Quick Tips for the Pros
You’ve participated in a bridal show, mixed and mingled with brides-to-be, and received your list of leads.
So what are your next steps to maximizing your bridal show profits?
Offer specials for bridal show attendees
In this technology age, digital coupons are the way to go. Create an email blast to all attendees who expressed interest in your services. Let them know that you are running a special. Include an online redemption code or link to the discounted service.
Stand out with a catchy email subject line.
But don’t stop there. If you need a little inspiration with writing the body of the email, check out YesWare to get email templates that are perfect for business follow ups.
Don’t Give Up!
Connect with attendees using multiple avenues by phone, email, and postal mail! If you have the mailing address of the attendee, send a brochure or discount flyer to them. Make your presence known!
-80% of #sales require 5 follow-up calls after the meeting. 44% of reps give up after 1 call. http://bitly.com/ZMtrsT via @MarketingDonut
-It takes an average of 8 cold call attempts to reach a prospect. http://bitly.com/ZMtrsT @SiriusDecisions
-The best time to cold call is between 4:00 and 5:00 PM. http://bit.ly/ZMtrsS @InsideSales
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